Fall Finds Us at the precipice of a new moment in America—a time for smart rogues and subtle iconoclasts. For great style and greater substance. A moment that belongs to the self-made man.

The Joseph Abboud F/W 2012 collection expresses a mood of artful masculinity, taking cues from the strength and utilitarian beauty of mid 1930’s America—an age where industriousness and ingenuity gave way to resiliently elegant new forms. Silhouettes nod to the graceful steel structures that defined the era, underscored by a strong shoulder with a modern streamlined fit.

As we stand at this moment, where once again the ground has shifted and men are building their own destinies from scratch, Creative Director Bernardo Rojo draws a nostalgic inspiration through a visionary lens to create a collection that captures the subtle and complex art of looking
the part.